Our overall approach to Wayfinding Methodology and Signage Design, Planning and Consulting is to:

  • Complement the architecture and interior design of the building
  • Maximise the use of sustainable materials
  • Where appropriate maximise the potential of revenue generating outlets
  • Exceed the basic requirements of the Equality Act or other local codes
  • Enhance the pleasure of a visit for all guests
  • Maximise the value of the available budget
  • Implement and endorse brand standards

All Wayfinding Methodology and Sign Design projects are different but we have found that the following staged plan sets out a useful structured approach. The details within each stage of planning, consulting and designing will change depending on the type of project and the stage of development. 

Staged approach - planning

Stage 1 Research and analysis

  • hold kickoff meeting
  • conduct user interviews and focus group meetings
  • undertake site surveys to understand operational requirements and demands
  • analyse pedestrian and vehicular traffic routes
  • address any contractual or practical issues
  • discuss a Wayfinding Methodology manufacturing and installation budget and possible work phasing.

Stage 2 Strategy

  • propose a Wayfinding Methodology strategy for the Wayfinding System 
  • develop and outline of the types of signs that will be needed
  • establish the design goals for the Wayfinding Signage system

Stage 3 Programming

  • consider critical decision points and key locations requiring a Wayfinding Sign
  • plot each Wayfinding Sign location on a plan
  • create a first draft database schedule of all signs to contain texts, sizes and sign types
  • prepare preliminary fabrication and installation costs

Staged approach - design

Stage 4 Schematic design

  • select key Wayfinding Sign types and explore design alternatives - typography, colour, materials and content
  • investigate alternatives to content and visual vocabulary
  • agree Wayfinding Methodology design direction 

Stage 5 Design development

  • develop the approved schematic design to resolve details of typography, colour, materials and fixings
  • finalise Wayfinding Methodology designs for each sign type and get client approval
  • liaise with architect, contractor and specialist sub-contractors 
  • revise fabrication and Wayfinding Sign installation budget 

Stage 6 Construction documentation

  • prepare design intent drawings for all Wayfinding Sign types
  • create final Wayfinding Sign layouts, elevations and fabrication details
  • prepare specification to describe design intent standards
  • complete final Wayfinding Sign location plans and schedule

Staged approach - implementation

Stage 7 Bid support

  • prepare a shortlist of possible fabricators
  • hold pre-bid meeting or conference call to discuss design intent documentation and answer questions
  • assist client with the evaluation of the bids 

Stage 8 Construction administration

  • hold pre-construction meeting to clarify the design intent drawings
  • visit fabricators workshop to review samples, materials and workmanship
  • provide supervisory assistance on site during Custom Wayfinding Sign installation
  • provide a snagging list and sign off when snagging completed and finished Wayfinding Sign is installed.