Hotel Consultancy

Rivermeade Design is a wayfinding and sign design consultancy working predominantly for hotels and resorts.

We believe that the close relationship between the consultancy and manufacturing side of our business benefits our consultancy customers.

It enables us to stay firmly grounded in manufacturing reality – we will not propose sign designs that cannot be made – it also allows us to monitor costs and budget projections as a continuous part of the design process.

Rivermeade Design provides wayfinding and sign design consultancy services to many leading hotel operators, architects, interior designers and procurement companies.

Current and recent consultancy projects within the international hotel sector include:

  • Marylebone Hotel London
  • Old War Office Hotel Raffles London
  • Strand Palace Hotel
  • The Langley Marriott Luxury Collection
  • Bankside London
  • Adare Manor Ireland
  • Peninsula Hotel London
  • Parklane Hotel Marriott Luxury Collection Cyprus
  • The Curtain London
  • L’Oscar London


Our overall approach to wayfinding and sign design consultancy is to:

  • Complement the architecture and interior design of the building
  • Maximise the use of sustainable materials
  • Where appropriate maximise the potential of revenue generating outlets
  • Exceed the basic requirements of the Equality Act or other local codes
  • Enhance the pleasure of a visit for all guests
  • Maximise the value of the available budget
  • Implement and endorse brand standards

All wayfinding and sign design projects are different but we have found that the following staged plan sets out a useful structured approach. The details within each stage of planning, consulting and designing will change depending on the type of project and the stage of development.

Staged approach – planning

Stage 1 Research and analysis

  • hold kickoff meeting
  • conduct user interviews and focus group meetings
  • undertake site surveys to understand operational requirements and demands
  • analyse pedestrian and vehicular traffic routes
  • address any contractual or practical issues
  • discuss a manufacturing and installation budget and possible work phasing.

Stage 2 Strategy

  • propose a strategy for the wayfinding scheme
  • develop an outline of the types of signs that will be needed
  • establish the design goals for the wayfinding scheme

      Stage 3 Programming

      • consider critical decision points and key locations requiring a sign
      • plot each sign location on a plan
      • create a first draft database schedule of all signs to contain texts, sizes and sign types
      • prepare preliminary fabrication and installation costs

      Staged approach – design

      Stage 4 Schematic design

      • select key sign types and explore design alternatives – typography, colour, materials and content
      • investigate alternatives to content and visual vocabulary
      • agree wayfinding design direction

      Stage 5 Design development

      • develop the approved schematic design to resolve details of typography, colour, materials and fixings
      • finalise designs for each sign type and get client approval
      • liaise with architect, contractor and specialist sub-contractors
      • revise fabrication and installation budget

      Stage 6 Construction documentation

      • prepare design intent drawings for all sign types
      • create final sign layouts, elevations and fabrication details
      • prepare specification to describe design intent standards
      • complete final sign location plans and schedule

      Staged approach – implementation

      Stage 7 Bid support

      • prepare a shortlist of possible fabricators
      • hold pre-bid meeting or conference call to discuss design intent documentation and answer questions
      • assist client with the evaluation of the bids

      Stage 8 Construction administration

      • hold pre-construction meeting to clarify the design intent drawings
      • visit fabricators workshop to review samples, materials and workmanship
      • provide supervisory assistance on site during installation
      • provide a snagging list and sign off when snagging is completed.

      Sample deliverables:

      Bankside Hotel London

      L’Oscar Hotel London

      Adare Manor Ireland